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Sold. Specialist Industry Intelligence Publication For Aerospace & Defence “the International Industry

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Years established:
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Monday – Friday: 09:00-18:00 (Publishing deadlines permitting)
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The vendor is supported by freelance journalists and a reliable commercial printer. All collaborators & partners are highly experienced and a real asset of the business.

Reason for selling:
The vendor wishes to retire.
Support and training:
The current owner would be happy to provide full training and support at handover.
Business is relocatable:
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Specialist Industry Intelligence Publication for Aerospace & Defence
“The international industry “Bible”
Ref. IE094
Location : Relocatable (Buckinghamshire)
Asking Price : £200,000 + net assets
This business was purchased by the vendor over 18 years ago, when it had already traded successfully for many years; and in that time it has grown its readership and subscription numbers having already been well established and profitable. The business specialises in offering corporate and governmental customers all over the world, valuable intelligence and insights into the Defence & International Trade Industries.

This business produces the World’s single most comprehensive reporting on any new offset guidelines, sometimes before they become common knowledge, the latest agreements, and where & how these agreements may have departed from stated policy; providing the subscriber with the most valuable insights when preparing their own proposals or indeed, policy.

The company retains a valuable freelance team of experienced journalists providing interviews with influential individuals who set terms and judge offers. The content provides competitor insights and has become what some in the industry call its “Bible”.

The main journal is published biweekly with a supporting quarterly bulletin and has been managed by the vendor in line with his long experinece as an international journalist, making integrity of reporting, the heart of the business and its publications.

The business maintains & manages a significant database of interested parties and subscribers which can be put to economic use other than in support of these two publications and represents a clear opportunity for a new owner.

Likewise is the opportunity to utilise publishing technology to tighten the grip on the transfer of valuable intellectual property by subscribers to non-subscribers. This has been on the mind of the vendor for some years and he has now decided that it is a problem best left for a new owner to solve.

Other opportunities lie in the move from a paper based journal to an online or digital environment, which the vendor believes offers significant scope for growth.

The business is very sucessful and highlights include:

• Loyal long term clients
• The business has been around for over 18 years and is a solid repeatable business opportunity
• The business has huge untapped potential and is highly scalable
• Comprehensive client-product knowledge
• Information for complex industry intelloigence requirements
• Very strong subscriber relationships

The business is managed by the Vendor from a convenient home based office. All journalists and print houses are managed successfully from here.

Journalists, freelance staff and printers are fully conversant with the business’ techniques and methodology and are more than capable of enabling a new owner to successfully maintain continuity of trading.

Expansion Potential
The vendor has managed this business according to his personal work/life balance and is highly confident that a new owner could exploit the current business for significant account growth.